The new homeowner will spend 8 to 10 times more than an established resident over the next two-year period of time!
New Homeowners are stable, credit worthy, have above average income, and are eager to buy your product or service!
New homeowners spend more on home-related products and services the first six-month period than established homeowners spend in 5 years.
New homeowners typically make major credit purchases (they've just gone through extensive credit screening).
New homeowners must establish relationships with dentists, physicians, banking, insurance and other professionals.
Studies show that many new homeowners purchase a new car within the first year at their new address.
New Movers account for more than $1 Trillion worth of spending per year! Watch your business grow with The New Homeowners Yellow Pages!
Services – 99% of new homeowners spend money on Services such as new doctors, new beauty salons, new dentist, new mechanic, new dry cleaner, etc in the first 30 days after buying their home.
Furniture – 60% of new homeowners spend money on Furniture.
Window Coverings – 57% of new homeowners spend money on Window Coverings in the first 30 days after buying their home.
Electronics – 52% of new homeowners spend money on Electronics in the first 30 days after buying their home.
Kitchen appliances – 40% of new homeowners spend money on Appliances in the first 30 days after buying their home.
Bedding/Mattress – 33% of new homeowners spend money on Bedding/Mattresses in the first 30 days after buying their home.
Source: DMA Survey of new homeowners and new movers, 2008
The New Homeowners Yellow Pages offers a never-ending supply of sales leads! Make the new homeowner a regular part of your marketing program. How else will you replace your customers who move out of your area?
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